MediPlant – Branding & UX for Botanical Wellness
overview
MediPlant is a wellness- focused branding and mobile app project that helps users find personalized plant recommendations based on their emotional or physical needs- like sleep, focus, or stress relief. Inspired by academic research and a personal passion for plants, the project bridges urban life with nature through mindful design, mobile experience, and tactile print.
Icons
Behind the Scenes
MediPlant began as an academic research project on the psychological benefits of plants and evolved into a digital concept that matches plants to emotional and physical needs. The project included brand identity, mobile UX/UI, motion graphics, and printed materials.
Tools: Illustrator · Figma · InDesign · After Effects
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Color Palette
Insights
This project showed me how to build a design system from scratch – combining user needs, emotion, and branding into one experience, both digital and print. It taught me how to translate research insights into design decisions, and how to create consistency not just in visuals, but in the overall feeling a product evokes.