overview
Tomiti is a boutique brand created by a lifestyle influencer and content creator who shares her journey of slow living, farming, and seasonal cooking. The brand includes handmade products such as granola, honey, and preserves – all inspired by a farm-to-table philosophy and a deep connection to the land.
Design Approach
The branding is rooted in organic, minimalistic linework that reflects the rhythm of rural life:
The primary logo features a rising sun above circular fields and a small tractor – symbolizing gentle labor, earthiness, and care.
The system is based on recurring circular lines that echo topographic patterns, radiating calm and continuity.
Color variations reflect product categories
(e.g., red for granola, green for honey) while maintaining a consistent and airy aesthetic.
